» 05/02/2008
Kora partecipates in I-Com, International Conference on online media measurement
Kora will be at the next edition of I-COM in Barcelona 5-8 February 2008, with Francesco Bottigliero, Managing Director of the company, being one of the speakers.
This event is an important opportunity for industry experts from around the world to meet and discuss matters of digital media measurement: the event aims to offer different opportunities to investigate and create an international scenario on measurement methods and techniques.
Francesco Bottigliero’s speech is planned for Thursday 7 February on the day dedicated to Emerging Media & Key Issues and in particular, during the meeting on “The Changing Web, 2.0 - Site & User Centric Future of PI, Ajax”.
“The world of digital media is undergoing a period of considerable change: in particular, the area of Web 2.0 project measurement or rich Internet applications (e.g. Ajax or Flash) are part of the daily agenda to achieve logical and technical standardisation,” says Francesco Bottigliero, Managing Director of Kora. “Of late, our work has focused a great deal on the measuring and indexing aspects of these projects. In order to find a solution to the most common problems, we have, among other things, introduced a new project method that has proved to be highly promising,” continues Bottigliero, “I-COM will be the perfect opportunity to introduce this method and we believe we can make an interesting contribution to the meeting by presenting the first real successes stories.”